ORCHESTRATING A NEW SUBWAY EXPERIENCE
By: Brooke Allen, Huiling He, Naa Larbi, Mike Magnacca, Dina Shah, and Fanqi Xue for Markus Giesler’s MBA course Customer Experience...
SHAPING THE SUBWAY EXPERIENCE
Class 06 CED: The class was divided into teams to research a topic of interest that related to customer experience design. My CED team...