DISMANTLING THE DOPPELGÄNGER BRAND: Aeroplan Miles are Not Redeemable to purchase this Item
This post is a follow-up to class 04 and the discussion about the doppelgänger brand. The example I gave was its adverse effects on...
FLY THE FRIENDLY SKIES: THE DOPPELGÄNGER BRAND
Class 04 of CED we discussed the The Doppelgänger Brand. A doppelgänger is defined as an apparition or a double of a living person: a...