NEW PRODUCT DEVELOPMENT | Uˈbak-pak|
Writing, concept, and design by Brooke Allen, Phil Garber, Erika Maddox, Catherine Sim Illustrations and Video by Brooke Allen The...
ORCHESTRATING A NEW SUBWAY EXPERIENCE
By: Brooke Allen, Huiling He, Naa Larbi, Mike Magnacca, Dina Shah, and Fanqi Xue for Markus Giesler’s MBA course Customer Experience...
